Successful Story 3: Houseng’s Brand Widely Broadcasting on the Belt and Road

Turkey is an important country connecting Europe and Asia, to follow and correspond to China’s “the Belt and Road” initiative, many Chinese printing machinery companies are trying to explore and open Turkish market.

Houseng has been looking for new business opportunities in overseas market for years. Based on detailed marketing investigation and analysis, we started to penetrate Turkish market since 2014, over year’s effort, our machine’s fast and stable performance and instant service have been gradually accepted by Turkish customers.

Majority of our customers is from paper-making factory, most of them have purchased more than two web-sheet cutters from Houseng, our name and credit are well recognized by Turkish customers.

Focusing on Turkey, to expand our brand to Europe market is our next step.

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